Monday, July 30, 2012

Caffé Swimwear's 2013 Collection Brings The Heat to Mercedes-Benz Fashion Week Swim

On the third day of Mercedes-Benz Fashion Week Swim, in the Cabaña Grande of the picturesque, Raleigh Hotel in South Miami Beach, Caffé Swimwear presented their amazing 2013 collection.

Born in Cali, Columbia, Caffé designer, Paula Saavedra, brought the flare and flavor of her South American roots to life through her astounding collection. Caffé Swimwear first burst onto the scene in 2004 and has been turning heads ever since. Its popularity has spread like wildfire; and is offered for sale internationally, in 38 countries. After earning her degree in Marketing and Advertising from Emerson College in Boston, Paula joined the creative team of McCann Erickson, a leading global marketing communications company in Miami. She worked in advertising for a few years and ultimately identified the need for a high-end, yet wearable swimwear line. Having always had a love for fashion and drawing, she and a friend channeled their creative energy into realizing the feat of launching a luxury swimwear line. Two years later, in 2006, Paula bought her partner's participation and is now the sole owner of Caffé Swimwear. Her quality designs are influenced by current fashion trends and the rich culture and beauty of her beloved country, Colombia. She designs with the belief that women strive to look and feel confident and sexy , and can do so in her comfortable, hand-crafted, yet glamorous swimwear.

The Caffé, 2013 collection featured a stunning presentation of vivid, tropical shades and unique, lively patterns. Each look was figure flattering and styled to perfection - the essence of sexy chic. The vibe was breezy and refreshing and never compromised style and comfort. Beachy-glam ensembles all paired with classic gold accessories, and models donning gorgeous sun-kissed makeup, sleek ponytails, and toting straw and crocheted beach bags highlighted this striking presentation.

 Fun, embellished, silk kaftans sporting delicate beaded accents and coverups, topped flower printed bandeaus combined with classic black bikini bottoms, two and one-piece numbers with alluring cutouts in a plethora of brilliant shades of coral, aqueous blues, yellows and hints of animal print. Dazzling, flowing summer dresses in fluid fabrics were refreshingly effortless and transported  the audience to a far off tropical destination. Looks also included various resortwear suited for the poolside, beach or a summer stroll in the city. My personal favorite look, which Paula Saavedra wore, was a lovely printed, chiffon dress splashed in countless hues of blue and sprinklings of black and white, complete with tassel tie - GORGEOUS! The superior craftsmanship and precise fit also did not go unnoticed. Hand-crafted in Colombia, these pieces are made in a mix of Brazilian and American cuts, with flawless seamless stitching, and made to withstand extensive sun exposure and repeated wear, without fading or losing its original, immaculate fit. An added bonus for  Caffé's fashion-forward customers, is that it offers edgy, reversible numbers which add support and provide maximum comfort.

 The Caffé 2013 collection was impressive, beautiful, and exuded radiance. Every creation showcased will surely add just the right touch of opulence to every woman’s summer wardrobe and epitomizes the brand's trademark style - "Laid Back Luxury"; in short, mesmerizing.

Visit : www.caffeswimwear.com/ for more on this spectacular line!

Photography by Kai He

For images from the show please visit our Facebook Fan page

© 2012 The Los Angeles Fashion

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